WHISKY WHYS KIT BY WINE AWAKENINGS – A SENSORY EXPERIENCE FOR ALL LOVERS OF WHISKY/SCOTCH

whiskey-aroma-kit

 

WHISKY WHYS KIT BY WINE AWAKENINGS – A SENSORY EXPERIENCE FOR ALL LOVERS OF WHISKY/SCOTCH – For the past fifteen years, we have developed an expertise of aromatic science, beginning with wine. When this expertise is married to spirits, namely to the art of Whisky appreciation, all roads led to an obvious partnership developed between our company and the wealth of knowledge we found that had been authored and published by the world renowned whisky expert—Michael Jackson.
 Our partnership in “spirit” quickly became a perfect match. This means taking the experience of the enjoyment of Continue reading

Drinking Could Make You Smarter, Research Says

We know that wine can definitely make you merrier, but can drinking actually make you smarter? I remember that when my neighbor recounted the unfortunate incident of him being stopped and convicted of DUI, his reaction was: Boy, that made me smarten up!
I was compelled to conduct my own research and started by posing the question to loyal Wine Awakenings customers and followers of this blog. I was astounded by the results and I will be sharing some of those stories in the new year.
I’m glad to report, however that the answer is an emphatic YES! (Even though further experimentation is warranted…and encouraged… by all…) Continue reading

Top Wines to drink with your American Thanksgiving dinner

 turkey_wine

Pairing wines with foods is largely a question of personal preference. There are very few hard and fast rules except for a few notable “hard and fast rules”…and I will cover those right up front: do not drink excessively dry wine with your turkey dinner because your mouth will be dry enough with the usual turkey accoutrements…keep the hearty cabernet sauvignons, French Syrahs for juicy red meat dinners…avoid, at all costs, the collision Continue reading

Let’s cut to the chase…Why do I need a wine aroma kit?

2

“Ok, they are beautiful but what do I use these for?”

“Should I start a collection…until I have the whole series?”

“Do you really guarantee them for 10 years?”

As you can imagine, one of the most common question we get asked at trade shows or at wine information seminars such as the ones we conducted recently at the Vintage Conservatory of Toronto is “Why do I need a wine aroma kit?” We are in a business that requires that we educate our market before we can properly position the virtues of our product…this is very typical of most narrow “niche” markets.

Who better than to ask than our customers: so we sent our clients a quick survey and asked them why they bought our kits and what specific use Continue reading

Just getting into wine? These are the things you must know…

Just getting into wine…? When you open this box, prepare to be submerged with a multitude of “experts” and wine zealots telling you what to buy, when and how to drink it and whether it’s good, bad or indifferent….whether you want to hear it or not!

Not unlike any other acquired “lifestyle” skill, wine appreciation is an art form with a quasi-scientific formula behind it.  You can be “good” at it ‘cause you haveto or ‘cause you wantto.  Depending on which side you’re on, the art form or the formula will rise to the surface.

My earliest childhood memories are filled with the pungent perfume of fermenting wine enveloping our home every fall.  This was the trigger that winter would soon be here but also that my dad was preparing to brew that year’s vintage of his “slightly better than last year” blend of Granache, Moscato and Alicante grapes to make vino.  Continue reading